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Tuesday, May 7, 2013

DD news tops viewership ratings

Source: Hindustan Times | Zia Haq, Hindustan Times  New Delhi, May 07, 2013

It doesn't have hectoring anchors scrambling for ratingsor sensationally packaged exposés. That has worked for Doordarshan news, which has topped viewership ratings, according to Prasar Bharati.

According to Doordarshan data, based on TAM or Television Audience Measurement ratings, Doordarshan's Hindi news stood out as the "most watched" among all Hindi channels in the 8pm to 9pm category, with a gross rating point of "1.22" for the week ending April 27.

A gross rating point is the total of....................................

Read more at http://www.hindustantimes.com/India-news/NewDelhi/DD-news-tops-viewership-ratings/Article1-1055943.aspx

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